Where's Nate?

living large in the four-oh-eight. wicked large.


oh canada.

My alma mater has a new logo. And, boy, does it look cheap.

I don't like to complain about this kind of thing, but Middlebury's new maple leaf motif strikes me as a bit odd. As the College on the Hill expands rapidly beyond the cozy confines of rural Vermont, I understand why the administration feels the need to develop a brand statement. But couldn't they have done better?


  • At 6:14 AM, Blogger Me said…

    I agree with you... what a yucky logo...

  • At 10:53 AM, Anonymous Nick said…

    I saw that on a piece of mail about our 10th reunion (yikes!), but I didn't realize it was the new logo (yikes!!).

    I agree with your assessment. It's like a low-budget Canadian flag. Weird.

  • At 1:04 PM, Blogger michael budelsky said…

    Agreed, that's a pretty lame logo.

    But my question is this: When did Middlebury label itself "the College on the Hill"? Right after they stole that moniker from Dartmouth's Alma Mater?

  • At 3:40 PM, Blogger nate_johnson said…

    A quick Google search of "college on the hill" suggests that Dartmouth and Middlebury have company (welcome to the party, Hamilton and Amherst). Screw the alma mater, though. It's a question of topography.

    As I recall, Rollins Chapel at the Big D (shown here with one of Dartmouth's finest http://www.geocities.com/emusinova/liz6.jpg) is on a wide and flat campus quad. Midd's Mead Chapel is at the top of a steep hill (http://content.answers.com/main/content/wp/en/d/d0/MeadChapel.jpg).


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